semiology or semiotics is the science of signs and the laws that govern it, this comes from the Greek word meaning sign Semeion and Logos means study. To understand the semiology is necessary to know the elements that constitute it. Based on the definition of Umberto Eco, semiotics studies all cultural processes as processes of communication, considering the cultural phenomena as communication phenomena, structural linguistics provides the main elements of semiology.
What are the contributions of linguistic signs? Language and Speech
* * Meaning and significant
* * System and Denotation and
phrase
connotation
Language spoken: Language is an organized system of signs in place for communication within a company, also known as a code of communication. The speech is an individual way of expressing the language (Ferdinand Saussune). Meaning and significance
: Includes two planes of meaning or content of the sign, ie it expresses the concept, is associated with significant that concludes the level of expression.
System and phrase: the set of signs that have a relationship with each other, so that changes in any of them affects the others. The phrase is represented as chains, is a juxtaposition consistently different sign such meaningful unit of speech is of a phrase, in the sense that words are organized or are linked to each other followed.
Denotation and connotation are terms that relate in opposition. The denotation is the act of indicating or mean something by a sign.
The connotation to the meaning of pro-opposition newspaper, basic, literal or association, takes a kind of secondary meaning to a word. Meaning systems as Eco constitute structures (fields or semantic axes) which obey the same laws of significant ways. Within semiotics
there are two major schools, one led by Charles Pierce and the other by Roland Barthes
There are two types of Codec
1-verbal code: with every type of image you need to specify a different sense meant by a verbal message.
2-iconic code:
2.1-denoted: comes from the photographic material itself, the value of the photo itself
2.2-notorious: The significance of planning to build the image.
Chaler Pires says that any relationship is mediated by signs unlimited a / s sign refers to another that lists three basic elements:
1-signs: recognize them as symbols, icon and index. It is the word
Symbol is the type of sign that replaced by social convention named object. The symbol is the full object
Index: type of symbol refers to an object, a sign that merely indicates the order does not designate anything
Icon: A sign referred to the object according to their similarities
2 - Object: that which concerns the sign
3-interpreter: The sign refers to another sign